GRAMMY-Winning Artist Meghan Trainor Invests in Women’s Elite Rugby Ahead of New Season
NATIONAL — Meghan Trainor, a GRAMMY-winning global pop star, is expanding her reach beyond music and into professional sports, announcing a new investment in Women’s Elite Rugby (WER), the premier professional women’s rugby league in the United States.
The announcement comes at a time of growing national interest in women’s sports, with increased visibility, media coverage, and financial backing fueling expansion across multiple leagues. WER officials say Trainor’s involvement represents a major step forward in continuing that momentum—bringing together entertainment influence and athletic opportunity.
A Strategic Move Tied to New Music Release
Trainor’s investment aligns with the recent release of her latest album, Toy With Me, marking a significant milestone in her career. Known for chart-topping hits that emphasize self-confidence and empowerment, Trainor’s brand closely mirrors WER’s mission to elevate women athletes and increase visibility for the sport.
As part of the partnership, Trainor’s single “Shimmer” will be featured in WER’s broadcast title sequences, blending music and sports to reach broader audiences and enhance fan engagement.
“I’m over the moon to be working with WER. Their mission feels perfectly aligned with the message I’m always trying to spread with my music,” Trainor said in a statement. “It’s so exciting to be able to support this incredible group of women as they create a place for themselves in a typically male-dominated industry. I can’t wait for an incredible season.”
League Leadership Calls Investment a “Game-Changer”
WER leadership emphasized the significance of bringing in a high-profile investor like Trainor at a pivotal stage in the league’s development.
“Meghan’s investment in WER is a game-changer,” said Phil Camm, the league’s Chief Commercial Officer. “Her example as a role model for women who are powerful, uncompromising, and unapologetic about their talent makes her an extraordinary partner.”
Camm added that Trainor’s involvement will help amplify the league’s visibility and attract new audiences to the sport.
Building Momentum Ahead of Season Two
WER is preparing to launch its second season on May 2, 2026, following a successful inaugural campaign. The league, which officially launched in 2024, debuted its first season in March 2025 and features six founding teams located in:
Bay Breakers — Heart Health Park, Sacramento, California
Boston Banshees — Veterans Memorial Stadium, Quincy, Massachusetts
Chicago Tempest — Benedictine University, Lisle, Illinois
Denver Onyx — Infinity Park, Glendale, Colorado
New York Exiles — Memorial Field, Mt. Vernon, New York
TC Gemini — TCO Stadium, Eagan, Minnesota
The league includes approximately 180 elite athletes and is built on the foundation of the former Women’s Premier League, transitioning the sport from amateur competition to a fully professional stage.
For Twin Cities fans, the return of the TC Gemini to TCO Stadium offers another opportunity to watch elite-level women’s rugby in a professional stadium setting. The Gemini were among the six teams featured in WER’s inaugural season and are expected to once again draw strong local support.
TC Gemini 2026 Schedule - More information: https://www.womenseliterugby.us/schedule-tc-gemini
A Growing Era for Women’s Sports
Trainor’s investment reflects a broader trend of high-profile figures backing women’s leagues, signaling increased confidence in long-term growth and sustainability. WER leaders say partnerships like this are critical to expanding opportunities for athletes while strengthening the league’s cultural and commercial impact.
As the new season approaches, WER is positioning itself at the forefront of professional women’s rugby in the U.S.—with added star power now helping to push the league into its next phase.
Tickets and Media Access
Tickets for all 2026 regular-season matches are available now at womenseliterugby.us/tickets. Fans can purchase single-game tickets or secure season packages.
For the full 2026 schedule, team information, and ticket details, visit womenseliterugby.us.
Meghan Trainor (Credit: Kevin Ostajewski)
Written by: Will Wight